When John first created MorphMarket, his primary goal was to make it easy to find very specific animals. That's always been core to our mission. Today we are excited to announce that animal search has just gotten a lot more powerful!

Try out the new search by hitting the blue "Try New Search" button on any search results page.

Layout

If you're on a desktop computer, the first thing you will note is that the filters have been moved to the left sidebar. This is a modern design that makes great use of the full screen. As you adjust the search filters, results update automatically and smoothly.

On mobile devices, the search controls are under the "sliders" button. We're still tweaking the mobile designs to make the best use of the limited screen space (on this and other pages).

Let's talk about those new features.

Search Filters

The new search now contains over 30 filters to find exactly what you're looking for!

• Keywords: above the other filters is an input where you can type in a keyword or animal ID.
• Location: for the US region we've added a State filter. This gives you a new way to limit the area you're searching.
• Genetics: In addition to included/excluded traits and min/max trait counts, we've added several new options.
  • Any trait form: causes recessives to match both hets and visuals.
  • No additional traits: limits your search to the exact traits provided. We're not 100% satisfied with the trait select itself, a component which is used throughout the site. We'll keep improving it.
• Animal Origin: how the animal was sourced.
• Seller: In addition to filtering to a specific seller, you can now search across all sellers that you are following. You can access those followed sellers via the menu. As before, the sellers you've blocked will always be excluded from your results.

But wait, there's more:

• Individual/Group: to find those group ads.
• Payment Type & Payment Plan: to filter by payment considerations. Minimum payment plan means the seller is willing to consider payments plans equal to or greater than this value.
• Extra checkboxes: are pretty self explanatory.
  • Will Trade
  • Proven Breeder
  • Actual Photo
  • Has Video
  • Inquire for Price
  • USARK Membership

Sorting

There are 15 ways to sort results, and we've added a new option called "Distance" to rank results nearest to you. This requires Location Settings enabled in your browser for our site.

Saved Searches

Who has the time to re-enter those complex searches each day?

Finally, you can save your searches. Just click the "Save Search" button. On mobile, this is a heart button. Access and run your previously Saved Searches at any time through the main menu.

Alerts - Coming Soon!

We're pretty proud of the new features mentioned above, but we're about to release a monster feature. What if we notified you when animals hit the market that matched your saved searches? Hmm...

We hope you enjoy these features. You can also read about the new search in our help documentation.

Let us know what you think in the comments below.

Redline Shipping and Research Associates Laboratory are jumping in with MorphMarket to support legitimate reptile rescues with the BEST discounts in the industry!

These discounts are available to members of the Association of Reptile Rescues (ARRO). ARRO is a new reptile rescue network led and organized by the rescue community itself. Their accreditation process considers 501(c)(3) applicants who also demonstrate quality practices, ethics and outreach.

The growing set of Rescue Member Benefits now include:

• Redline Shipping: 60% off Fedex retail shipping to make rehoming and rescue-to-rescue transfers affordable.
• Research Associates Laboratory: 40% off retail on reptile health tests to maintain healthy environments with at risk animals.
• MorphMarket: Free membership for animal rehoming, professional web presence, inclusion as a rescue in our Vendor Directory and in expo listings.

Legitimate rescues play a critical role in helping animals that need a new home for any number of reasons. They are also crucial for providing education and outreach to the public. It is incumbent on all of us to support this work for the good of these animals and health of the industry. You can help by sharing this news with others.

Links:

• Application for Rescue Organizations to Join ARRO
• Directory of Approved Rescue Organizations
• Details about MorphMarket & ARRO

Android users can now download the MorphMarket Android App from the Google Play Store. UPDATE: Apple users can also download the iPhone App as well.

The new app version provides a FANTASTIC feature to the platform called push notifications. Push notifications are the small pop-up messages sent by apps (as pictured). This is a game changer for communication on MorphMarket!

Push notifications will provide buyers and sellers with immediate alerts when they receive messages. This will help you send and receive responses quicker, leading to more conversions. They also link right into our Messenger which provides options not available in email, such as the ability to decline inquiries or block users.

These notifications open up a world of possibilities for other valuable alerts, like when animals you're looking for have been posted on the market or when someone you follow has new listings. These features are coming soon!

If you have already been using the older version of our app (which launched in March 2021), you'll want to uninstall that and get the new one from the app store. You can tell them apart because the older version has a black icon whereas the newer version has a gray icon. You can also see the version under the hamburger menu which is currently v1.0.8.

More details about push notifications:

• Notifications aren't sent instantly, but every few minutes.
• If you check your messages or reply from email such that the system knows you've "seen" the message, you won't be bothered with a push notification.
• You can enable & disable email and push notification alerts for various events under your Settings > Notification Settings options.
• If your app is open, touching the notification should go straight to your messenger. We are fixing a bug right now, where if the app is fully closed, it will only open the app and not go to this page.

Let us know if you have any questions!

Brian Kusko walks you through adding your Not For Sale animals into MorphMarket, using import 2.0 (part 1). Brian is able to do this even while being sick, so you can too. ;)

Note that you don't need to use import to accomplish this. If you want to keep it simple, just use the "Add Animal" option to add them one by one. But if you have more than 10-20 animals it's recommended to learn this approach.

Learn more about Import 2.0 in here.

MorphMarket is excited to bring you a new technology that is going to change the industry: genetic testing for your animals to determine their sex, genetic traits, and other characteristics.

Rare Genetics Inc. (RGI) is a new company that has developed genetic tests for reptiles that are reliable and affordable. These tests from RGI will be available for purchase through MorphMarket in a matter of weeks.

With a small piece of shed from your reptile, RGI's tests can tell you if the reptile is male or female, or if it contains certain morphs. This means you can prove out your possible het animals without taking years to grow them up and breed them. It can also confirm incomplete dominant traits such as Asphalt/Gravel/Yellow Belly.

When is this useful?

• Test your offspring so you can sell them as 100% Het instead of Pos Het
• Test the animals you buy to verify they were accurately advertised
• Test your breeders to find out if they have genes you didn't even know about
• Test your pet to know if it's a boy or girl

As of today tests already developed include:

• Ball Pythons: Morph Identification for Clown, Piebald, and Lavender Albino
• Ball Pythons: Sex Determination
• Colubrids: Sex Determination
• Venomous: Sex Determination

3-5 additional Ball Python morph tests are planned to be added in the next few weeks, with more to come every month.

RGI has sold these tests in the past in limited supply, but moving forward they will no longer be selling directly to the public. These tests will be available through MorphMarket. Click here to get updates and early access.